“It’s certainly familiar to the women we’ve chosen to be our cover models: Maye, Ciara, Yumi, Kim.” “The journey we’ve been on - to break out of the mold the world put us in - may sound familiar,” says SI Swimsuit editor in chief MJ Day. The brand’s decision to put Kardashian - among other powerful ladies - on the cover was grounded in SI Swimsuits‘ goal of being more inclusive. I don’t want to date myself or sound old, but in my 40s? That’s crazy!” ![]() “But, I still didn’t think I would have-I thought you had to be a professional model and a runway model. I remember thinking that is so cool,” the Keeping Up With the Kardashians star told the outlet. “I vividly remember Tyra Banks on the cover and women with curves. Greg Swales/Sports IllustratedĮven though the KKW Beauty founder is no stranger to magazine covers, she says she finds this one to be particularly notable, in that she hasn’t always seen curvy figures on the cover of SI Swimsuit. Kim Kardashian on the cover of the 2022 Sports Illustrated Swimsuit Issue, shot by Greg Swales in the Dominican Republic - on newsstands May 19.
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